Biohacks Group, a provider of high-quality functional food products, has appointed Stefan Jans as its new Chief Marketing Officer (CMO). Mr. Jans has been working as a consultant in the areas of strategy and marketing for Biohacks since 2020. In this course, he has significantly driven the alignment of the structures as well as the successful market launch of the organic-vegan energy drink alternative «Biohacks® – Spirit». The drink is sold by industry giants such as Kaufland, Budnikowski and Real, among others. The filling of the CMO position by Mr. Jans marks the next step of Biohacks in the national and international marketing of the products.
«With Mr. Jans, we have gained an experienced expert for the successful marketing of innovative and high-growth products for Biohacks. We are experiencing high demand for our bio-vegan energy drink alternative, are planning the launch of new product developments and are about to enter new markets. With Mr. Jans, we have optimally filled an important key position in order to make the best possible use of the growth potential that lies ahead of us,» comments Dr. Ingo Lange, CEO of Biohacks on this personnel development.
Mr. Jans has more than 20 years of experience in the strategic alignment of companies and in the conception and implementation of marketing concepts.